Marketing that turns business goals into structured growth

Clear strategy. Defined priorities. Marketing that supports sustainable pipeline, positioning and sales.

Start Planning →

A woman with long dark hair and a white turtleneck sweater sitting on a chair, holding a stack of books, next to a small table with a potted plant and a sign that reads 'Small Town Roots, Big Market Impact.'

Hi! I’m Ash,

Small Town Marketer

Growing up in a small town taught me two things:

know your audience and think bigger than where you are.

That combination shaped my marketing approach.

I help businesses turn unclear marketing into clear direction, structured execution, and measurable progress.

After working with me, businesses are more confident about their marketing priorities, turning unclear goals into meaningful action through easy-to-follow processes and plans.

I work with businesses that are ready to move beyond reactive marketing and build something structured.

MSPs & Service Providers

Marketing that supports pipeline, positioning, and sales conversations.

SaaS & Growing B2B Companies

Aligning messaging, campaigns, and growth efforts across teams.

Most organizations invest in product and sales first.

Marketing often becomes reactive or disconnected.

I sit between business strategy and marketing execution.

Turning business goals into clear marketing direction
Structuring campaigns tied to growth
Aligning messaging, channels, and customer experience

Marketing becomes a system that fuels your business, not a guessing game or a side-of-the-desk thought.

Build a structured marketing plan →

Person sitting at a white table working on a printed activity sheet titled 'Activity #1 - Digital Impressions' with a pen, a laptop, a smartphone, and a water bottle nearby.

Ways to work together

Different needs. One goal: structured growth.

Positioning & Customer Experience

Foundational strategy and research

Define how your business shows up and how your marketing connects.

For businesses that need clarity before execution.

Positioning and messaging
Customer journey and experience
Marketing gaps and opportunities

Before you do more marketing, we make sure you’re saying the right things to the right people.

Build the Foundation →

Marketing Execution

Turning strategy → structured marketing

Once direction is clear, this is where we build.

Website structure and messaging
Campaigns and content
Channel alignment
Marketing assets and systems

For businesses that know what they want to say but need it executed properly and consistently.

Get Support →

Growth Strategy Support

Ongoing strategic marketing support

Ongoing marketing that stays aligned with your growth.

For businesses that need consistent direction, not one-off projects.

Campaign planning and iteration
Content and channel support
Performance optimization
Strategic guidance

This is where marketing becomes part of how your business runs.

Start Planning →

Additional Services & Project Support

Looking for something more specific?

Workshops, audits, and focused projects when you need targeted support.

Work with Ash →

A woman with dark brown hair, wearing a dark green jacket, white top, and floral skirt, sitting on a wooden stool, holding a folder and smiling at the camera against a plain white background.

Working with Small Town Marketer

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Positioning & Customer Experience Workshop

“Asking Ashley Little from Small Town Marketer to speak to our members was the best decision we could have made.

Ashley delivered an outstanding presentation to our Kiwanis club. Our members were extremely impressed with the thoughtful strategy she shared for where we are as an organization.

One member said, ‘Ashley really opened my eyes to where I’m going wrong when trying to attract new people to Kiwanis.’ Another simply said Ashley was ‘awesome.’

We are very grateful for the time, effort, and expertise Ashley invested in preparing such a valuable presentation for our group.”

— Heather de Vries, Kiwanis Club of Fredericton

Marketing Execution

“Pine Grove had the pleasure of partnering with Ashley Little as we undertook the important task of renaming and expanding our website. From the very beginning, Ashley met us exactly where we were and guided us with patience, expertise, and unwavering support throughout the entire process.

It was important to us that our community truly feel what Pine Grove has to offer—our culture, our compassion, and the genuine morale within our building for both residents and staff. Ashley brought that vision to life beautifully. She even came in person to spend time with us, capturing authentic photos of our daily environment and ensuring our story was told with sincerity and heart.

Because this was such a significant change for our organization, Ashley also provided a valuable workshop on the importance of social media and how to post effectively. Our staff gained tremendous knowledge and confidence, which helped us thrive once our new website launched. We are now able to share meaningful content that reflects who we are and what we stand for.

Our Facebook page has truly come full circle as well. With Ashley’s expertise, we were able to revitalize it and bring it to life in a way that genuinely showcases Pine Grove.

We are incredibly grateful for Ashley Little’s exceptional service, support, and dedication. She helped us tell our story—and ensured it was told well.”

— Michelle Virtue, Pine Grove Nursing Home

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Growth Strategy Support

Ashley is a pleasure to work with. Her ambition and knowledge is a recipe for success. It's refreshing to have someone understand our needs and vision, and action accordingly.

Ashley’s blend of traditional media and emerging trends has helped our organization exceed its marketing goals. I highly recommend Ashley Little at Small Town Marketer

— Taylor Gallant, Deputy Mayor, Village of McAdam

Cybersecurity Social 2025 - Customer Happy Hour organized with 3 B2B partners to nurture pipeline

Organized the sponsorship of Atlantic Security Conference for Beauceron Security

Organized and displayed swag & a webinar lead capture stand to drive brand awareness and collect Marketing Qualified Leads at Atlantic Security Conference 2025